You’ve got your subscriber list all set, and you’ve even sent out a couple of emails. Now what? This week we’re taking a look at some things to consider after you’ve begun your email marketing campaign. These recent articles gave us some food for thought.
The 4 Kinds of People Reading Your Email – And Why They Open It Several Times
A helpful piece by Rebekah Henson for AWeber.
How 7 Businesses Improved Their Email Marketing Campaigns
We’ve talked a lot about the basics of an email marketing campaign. Sherice Jacob, for The Daily Egg, gives us some next steps.
Behind the Scenes: How We Do Our Own Email Marketing at MailChimp
An interesting look at an email campagin from one of the big names. By Ben for MailChimp.
Greatest Myth of Email Marketing: Unveiled
By Andrew Paul for Business 2 Community, this post tells us about the steps we need to realistically take in order to achieve our goals.